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Accelerating products and ideas that make a difference in people’s lives.
Intrinsic acquires and grows health and wellness eCommerce brands, starting with brands sold on Amazon. We seek differentiated products that improve upon the status quo and make a positive impact on health and happiness. We partner with founders to accelerate their vision and in doing so, build a bridge from commerce to care.
Consumer Health

CEO profile

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Yadin Shemmer
Co-Founder & CEO
Yadin is a serial entrepreneur with deep expertise in consumer health, media and finance. Prior to Intrinsic, Yadin was CEO at Mango Health, a medication management platform serving patients, payers and pharmaceutical manufacturers. Yadin led the sale of the company to TrialCard in 2019. Previously, Yadin was President at Everyday Health Group (NYSE: EVDY), where he led the consumer business through the sale to Ziff Davis. Prior to Everyday Health, Yadin co-founded Better2Know, a direct-to-consumer diagnostics business, which he sold in 2011. Yadin began his career as a finance professional in technology M&A and credit investing. He holds an M.B.A. from London Business School and a B.A. from the University of Pennsylvania.

In the News

Intrinsic Gathers $113 Million for Health and Wellness Acquisitions

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